
I have seen many postcards showing craft kits from National Handcraft Institute of Des Moines, Iowa. There is quite a bit of unused stock in the hands of postcard collectors and dealers. Until recently I assumed that these postcards were made to be mailed as advertisements. Now I think that most (possibly all) were made to be placed in the corresponding kit to show the completed product.
Some of the complete unused kits are also available on eBay and elsewhere, and most of pictures of the kits I have seen include the postcard. The front of the Garden Medley Apron kit postcard is shown above. The description below is from the postcard back. I find the descriptions on the postcards very amusing--the copywriters really got carried away.
Some of the complete unused kits are also available on eBay and elsewhere, and most of pictures of the kits I have seen include the postcard. The front of the Garden Medley Apron kit postcard is shown above. The description below is from the postcard back. I find the descriptions on the postcards very amusing--the copywriters really got carried away.

Below is a picture of the complete unassembled apron kit and a scan of the first page of the directions (with even more of their amusing copy). These are "Copyright 1971, Fad-of-the-Month Club, Div. of NATIONAL HANDCRAFT INSTITUTE, INC., Des Moines, Iowa."
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