
This postcard advertises the Pearce Cloak Co., which was located at 403-405 Nicollet Avenue in Minneapolis. The following information is from the back of the postcard:
MINNEAPOLIS has eight large Department Stores and five Specialty Stores for Women's Wear. The Pearce Cloak Co.--popularly known as "Pearce's"--is illustrated on the other side of this card. It is the leading and best ready-to-wear Women's Apparel Store in the Northwest.There is a written message on the back of this card dated 1911. The Emporis website lists Pearce Cloak Company building as an alternative name for Fields Store. The building was demolished in 1962.