Tuesday, April 21, 2009

Candy Sweeties - Fat Emma & Pie Face

This is a salesman advance card printed on a U. S. government postal card. Fat Emma, made by the Pendergast Candy Company of Minneapolis in the 1920s, was one of the classic American Candy bars of the past. Pie Face was her male companion. Fat Emma is included on a list of "Ten Immortals" by Ray Broekel (a candy bar historian) in his article "Land of the Candy Bar." It was the first candy bar to use the type of nougat center later used by Mars in Milky Way. This nougat resulted from using too much egg white in the recipe which made it fluffy and thicker than expected (thus making Emma "fat"). The nougat became known as Minnesota or Minneapolis nougat.


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11 comments:

  1. Marie ReedApril 22, 2009 at 3:32:00 AM CDT

    This is just fascinating candy history! Although any mascot labeled FAT would certainly deter me from buying it: I hate this whole getting older and having to watch what I eat thing!

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  2. Marie ReedApril 22, 2009 at 3:32:00 AM CDT

    PS: Now I'm craving a snickers:)

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  3. Peggie HughesOctober 31, 2009 at 10:28:00 PM CDT

    I loved Fat Emma and Pie Face as a kid and right until I could no longer find it. I often think about how wonderful the taste was and it brings back very happy memories of when I was young, footloose and fancy free. What a fasinating candy history!

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  4. Harley R.December 20, 2010 at 2:35:00 AM CST

    I remember buying Fat Emma bars in Saskatchewan,Canada in the early 1960s.They were good! Very cute postcard,I`d like to add it to my collection.

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    Replies
    1. D. HamonJanuary 6, 2014 at 12:34:00 AM CST

      Am surprised to see a post from Sask. I grew up in Gravelbourg, Sask. and Fat Emma was my favorite chocolate bar.
      We used to buy it in a restaurant called the Red Gable Grill

      Delete
    2. D. HamonJanuary 6, 2014 at 12:37:00 AM CST

      Surprised to see a post from Sask. Fat Emma was my favorite chocolate bar as a kid. We used to buy them at The Red Gable Grill in Gravelbourg, Sask.

      Delete
  5. AnonymousJanuary 1, 2012 at 7:15:00 AM CST

    My Grand-Father, N W Pendergast, had a sister named Emma Pendergast. They were from Syracuse/Phoenix NY.

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  6. UnknownDecember 18, 2013 at 7:59:00 PM CST

    Wow would I love a Fat Emma right now. I remember buying them at the candy store when I was a kid. The store had nothing but candy, all kinds of licorice. Pipes and plugs, and shoestrings. Five Star bars were another fav of mine.

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  7. BearFebruary 25, 2015 at 3:29:00 PM CST

    Hi my Dad and myself sold Fat Emma , Pie Face, Cuban Lunch and Cherry Whirl chocolate bars at our store in Pelly Saskatchwan - Barabonoff's General Store
    The bars were made by Paulin's Company from Winnipeg , Manitoba they also sold Paulin's cookies.They were very good seller in 50;60 70.

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  8. UnknownFebruary 3, 2016 at 8:37:00 PM CST

    My parents ran the Apollon Restaurant in Thunder Bay(formerly Port Arthur), Ontario. They sold candy bars at the counter, I remember eating Pie Face, Cuban Lunch and Jersey Milk chocolate bars.

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  9. LuvMyWingsMarch 2, 2016 at 4:39:00 PM CST

    Fat Emma and Pie Fat bars at a dime apiece were my favourites back in the '50's growing up in Flin Flon, Manitoba available after a 5 minute run to " Sue's Candy Bar" store on 3rd Ave. Have often wondered why they are no longer available...

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