This is a postcard of the 1940 Dayton's Department Store Minneapolis Aquatennial parade float. 1940 was the first year of the Minneapolis Aquatennial, which is still celebrated every July.
This postcard is printed in a greenish tone that isn't reproduced accurately on my computer. The back is labeled "OFFICIAL AQUATENNIAL VIEWS • GILE PRESS, MINNEAPOLIS." This suggests that Gile Press may have published other postcards of Aquatennial views, but this is the only one I have seen.
I was able to identify the year of the float on my postcard when I found a black and white photo online of the same float.
1940 Dayton Company Float |
I also saw images of Dayton's 1941 Showboat float that looked similar, but not the same.
1941 Dayton Company Float |
Here is a historic video of the Aquatennial parade, dated 1941.
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